Privacy Policy

At Ease Physiotherapy ("we", "our", or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website or use our services.

Please read this privacy policy carefully. If you do not agree with the terms of this privacy policy, please do not access our website or services.

Personal Information: When you book an appointment or contact us, we may collect:

• Name and contact information (email, phone number)
• Health information relevant to your treatment
• Insurance information for billing purposes
• Appointment history and treatment notes

Automatically Collected Information: When you visit our website, we may automatically collect:

• Device information (browser type, operating system)
• Usage data (pages visited, time spent on site)
• IP address and approximate location

We use the information we collect to:

• Provide and manage your physiotherapy treatments
• Process appointments and communicate with you
• Process insurance claims and billing
• Improve our website and services
• Send appointment reminders and health-related communications
• Comply with legal and regulatory requirements

With your analytics consent, Google Analytics and Vercel Web Analytics help us understand website use. Google Analytics uses cookies. We do not intentionally send names, contact details or booking form contents to these analytics services.

You can accept analytics and advertising, accept analytics only, or decline optional tracking. No optional tracking starts before your choice. Use “Privacy choices” in the footer to change your choice at any time. Withdrawing consent stops the corresponding tracking and removes accessible first-party tracking cookies. The page reloads to unload tracking scripts after a saved withdrawal. This does not delete information already collected.

With advertising consent, Meta Pixel and Google Tag Manager help measure our ads. Meta receives page visits, page URLs, browser information and tracking identifiers. We disable Meta's automatic button and page-metadata collection and do not intentionally send patient details or booking form contents as advertising events.

Types of cookies we use:

• Essential cookies: Required for basic website functionality
• Analytics cookies: Help us understand how visitors use our site (Google Analytics)
• Advertising cookies: Help measure ads after advertising consent (Meta)

We use the following third-party services that may collect information:

• Jane App: Our appointment booking system processes your booking information securely
• Google Analytics: Collects website usage data after analytics consent
• Vercel Web Analytics: Measures website use after analytics consent
• Meta Pixel: Measures Facebook and Instagram ads after advertising consent
• Google Tag Manager: Runs our marketing tags after advertising consent
• Google Maps: Displays our clinic location

Each of these services has their own privacy policies governing how they handle your data.

Upon messaging opt-in, the end user agrees to receive messages from Susannah Reid Physical Therapy Inc dba AT EASE PHYSIOTHERAPY regarding GENERAL COMMUNICATIONS and CUSTOMER SUPPORT.

No mobile information will be shared with third parties/affiliates for marketing/promotional purposes.

All categories outlined in this Privacy Policy exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.

You can opt out of receiving further messages by replying STOP or request more information by replying HELP.

Message frequency may vary. Message and data rates may apply.

We retain your personal information for as long as necessary to fulfill the purposes outlined in this privacy policy, unless a longer retention period is required by law.

Health records are retained in accordance with the requirements of the College of Health and Care Professionals of BC and applicable healthcare legislation.

We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction.

Your health information is protected in accordance with British Columbia's Personal Information Protection Act (PIPA) and applicable healthcare privacy legislation.

You have the right to:

• Access your personal information
• Request correction of inaccurate information
• Request deletion of your information (subject to legal requirements)
• Withdraw consent for marketing communications
• File a complaint with the relevant privacy authority

We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last updated" date.

We encourage you to review this Privacy Policy periodically for any changes. Changes to this Privacy Policy are effective when they are posted on this page.

If you have questions about this Privacy Policy or wish to exercise your privacy rights, please contact us:

Our physiotherapists are regulated by the College of Health and Care Professionals of BC. If you have concerns about your privacy rights related to your health information, you may also contact the Office of the Information and Privacy Commissioner for British Columbia.